Friday 25 January 2013

Friday 25th January 2013

Lesson Outcome
-all to have completed unit 2 tasks Aims and Objectives, Functioning Areas
-most to have completed the operational risks tasks for operating a business online
-some to have completed the website comparison tasks and websites at a glance

Please note: Before we start, having had time to settle into CR2 and get to know the class we will begin this lesson by placing you in a seating plan.

I have uploaded lots more posts for both unit 2 and unit 12 and put on some links to the Times Business Pages and also tried to send you some links for those doing Aims and Objectives.
Ensure you are getting on with the tasks set and that you are not wasting too much time researching businesses who do not have a good online presence

Monday 28th January
Elaine Day Cover for Business Periods 2 & 3
Students are timetabled into CR2. I will email Donna a seating plan this afternoon (Friday)

Resources:
Textbooks by the printer in the corner
Blog site: cartertonccbusiness.blogspot.co.uk
Lesson activities:
All students are at various places on either unit 2 or 12 and they are following the tasks on the blog site. They will need the textbooks for support although some might need the odd prompt for vocab etc. The usability and construction feature task is the toughest and tell them to ask Jodie or Megan who have already completed it. Both are experts and the furthest ahead.

 FAQs
Q: Should they be on videos?
A: Absolutely not; none of the research requires them to watch videos

 Q: Should they be looking at clothing websites?
A: If it is a business online then Yes they should be accessing all different types of businesses including favourites like Jack Wills, New Look etc.

 Q: Should they have headphones?
A: They do not need headphones but I have let them listen to Music if they do their work. None of them should have phones, jumpers etc on/ out as I categorically refuse to allow either

Many thanks
Elaine

A Guide to Web Design

Another useful link
http://www.thesitewizard.com/gettingstarted/startwebsite.shtml

Case Studies for Business

Thought this link might help
http://businesscasestudies.co.uk/companies/#axzz2IzTIPVKP

A useful storyboard template


Assessment Criteria

To pass unit 12 you will need to fulfil the following assessment criteria:
P1 describe three organisations which operate online
M1 compare the features of three businesses operating online
D1 make recommendations for a business thinking of going online
P2 explain how businesses operate their activities online
P3 explain the issues a business organisation would need to consider to go go online

Learning Outcomes for Business Online

LO1 understand different online business activities
LO2 understand the issues relating to doing business online
LO3 be able to creat web pages for a stated business need
LO4 know the impact of a business presence

Designing and Creating a Website

Over the past decade the use of the Internet has increased and now plays an everyday role in many people's lives. Businesses constantly have to adapt to take advantage of the changes in technology to make sure that they are meetings their customer needs.

It is now time for you to start to design a website from scratch for a targeted business or redesign a website of a business which need to adapt their web presence to increase sales.

You should include:
- a storyboard
-an outline plan
You should aim to complete four pages of the website.

Websites at a Glance

Now produce a table which compares the websites in terms of their construction features. Look in particular at colour, fonts, and usability.

Websites at a Glance
______________________________________________________________________

Similarities between the Websites                       Differences between the Websites

Wednesday 23 January 2013

Website Research

You have recently been employed by internet experts WWW Online as a website consultant. WWW Online provides website and consultancy solutions for busy entrepreneurs. Shaun and Natalie own a company called FeedMe which  is a brand new internet only retailer. They would like your help to ensure their website closely matches the needs of their target market.

To begin to consider wenbsite design I want you to firstly research three different websites- of three different organisations; an online retailer like Tesc, a government website like NHS Direct and a charity website like the RSPCA.
You must create factsheets that describe these three different websites and explain how they operate their activities online. Below is an example of the research I want you to produce:


Private sector – Thomas Cook

Website address: 
http://www.thomascook.com/
Organisation:
Thomas Cook
Products/services offered:
Thomas cook offers deals on flights, hotels and holidays. It is a large well known company that provides holidays for people.
Aims and objectives of the website:
The aims of this website are to sell people different holidays and encourage people with the different holiday deals.
The website is international as there are page links which direct you to the different pages for different countries. This means there is a wider market for the company.
Sector:
Thomas cook is in the private sector.
Type of website:
Thomas cook invites its customers to make online transactions.
Details:
The Thomas cook website invites its customers to make online transactions. Customers are able to search for their desired holiday and the website will show their best deals available.
User Interaction:
Users are invited to give feedback about the site and reviews for the holidays they go on.
Features used to support aims and objectives:
The website has different deals available to customers and it shows detailed information about each deal available. Also the website shows reviews from customers so that people looking for a holiday can see how good the place is.

Monday 21 January 2013

Unit 12 Business Online

Imagine you have been asked to start a business online.
- what issues might you face and what are the operational risks for any business operating online  p312
- look at the diagram on p304 and describe the different levels of activities for businesses online; find an example of each on the internet. If you use the examples in the book then please explain for example: Amazon is an online business retailer who sell all types of products. They began by selling books and videos etc but now sell a diverse range of products.
- if you were giving advice to a business thinking of going online what advice would you give- how do they start? what skills do they need??
- what are the benefits to the customers in having businesses online- think of the benfits to shopping online and having businesses having information online. Consider how we use search engines? Have we become a nation where online shopping is more important than physical shopping?
- consider page 310.Usability and construction features and answer the question. Do the tasks individually.

Tuesday 15 January 2013

Final Assessment

On page 64 you will find a final assessment for unit 2. You have already completed questions 1 & 2 so go straight to question 3. Use the textbook as a guide to help you through.

Monday 14 January 2013

Aims and Objectives

Companies have aims and objectives. These aims and objectives are similar to ones we have in lessons. Personal targets translate into company targets. You may be aiming to gain GCSEs but a company may be aiming to break even or maximise their profit. They may be looking to improve customer service or sell more products.
Tasks (you can work in pairs)
1. Explain in your own words what an aim and objective is. (your text book will support this)
2. Research 3 companies: voluntary, public service and private (1 of each) and find out what their aims and objectives are and write a paragraph about each.
3. How successful have each company been in achieving their aims and objectives in 2011 or 2012?

Functioning areas in Businesses

Assessment criteria:
P4 describe the functioning areas in two contrasting business organisations
P5 explain how these functional areas link in one of these organisations
M2 compare the interaction of functional areas and how they relate to each other in two selected businesses to support the business objectives

Functioning areas: All businesses must carry out a number of functions to ensure the business runs smoothly. These functions also link to the aims and objectives of the business and what it wants to achieve.

Tasks:
Produce a case study on two businesses from different sectors using the questions below:
1. Choose two businesses; one from the private sector and one charity or voluntary business. Spend time researching different businesses so that you find two that make good case studies. Look at the structure of the company and consider how they market themselves; who is in charge of sales and what their business activities are?
2. Try to identify three functioning areas in both companies and write about them. Give examples of each area and the tasks that they might do?
3. What is the role of research and development in the companies?

http://businesscasestudies.co.uk/business-theory/strategy/aims-and-objectives.html#axzz2IzTIPVKP

Case Studies
http://businesscasestudies.co.uk/companies/#axzz2IzTIPVKP